New ! Commerce MCQ Practise Tests



Recent Trends in Marketing 1 Mark Creative Question Paper With Answer Key

12th Standard

    Reg.No. :
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Commerce

Time : 00:15:00 Hrs
Total Marks : 15

    Multiple Choice Question

    15 x 1 = 15
  1. The boundaries of nations are disappearing for exploiting the opportunities of

    (a)

    business

    (b)

    industry

    (c)

    commerce

    (d)

    accounts

  2. All the business transaction carried out through internet and other online tools is called

    (a)

    E-Tailing

    (b)

    E-Marketing

    (c)

    E-Business

    (d)

    E-Commerce

  3. E-tailing is also called

    (a)

    Online business

    (b)

    Online trading

    (c)

    Green marketing

    (d)

    None of these

  4. Green marketing is also known as

    (a)

    Environmental Marketing

    (b)

    Ecological Marketing

    (c)

    Sustainable Marketing

    (d)

    All the above

  5. The multilevel marketing is also called as

    (a)

    Electronic marketing

    (b)

    Green marketing

    (c)

    Referral marketing

    (d)

    None of these

  6. Which of the following describes e-commerce?

    (a)

    Doing business electronically

    (b)

    Doing business

    (c)

    Sale of goods

    (d)

    All of the above

  7. E-commerce involves the application of

    (a)

    Knowledge Management Systems

    (b)

    Product Management Systems

    (c)

    Services Management Systems

    (d)

    All of the above

  8. Green marketing is a part of

    (a)

    Social marketing

    (b)

    Service marketing

    (c)

    Relationship marketing

    (d)

    Rural marketing

  9. ______is suited to small companies

    (a)

    Multilevel marketing

    (b)

    Guerrilla marketing

    (c)

    Social marketing

    (d)

    Service marketing

  10. _______are networks that connect people within a company to each other and to the company network.

    (a)

    Intranets

    (b)

    Extranets

    (c)

    Internets

    (d)

    None of these

  11. The type of website that engages consumers in interactions that will move them closer to a direct purchase is known as a_________

    (a)

    customer service

    (b)

    interactive

    (c)

    corporate

    (d)

    marketing

  12. ______ marketing is said to be the art of communicating with customers and prospects without selling.

    (a)

    Content

    (b)

    Referral

    (c)

    Niche

    (d)

    Green

  13. ______ marketing is said to be the art of communicating with customers and prospects without selling.

    (a)

    Content

    (b)

    Referral

    (c)

    Niche

    (d)

    Green

  14. Commodity exchanges goods are ______.

    (a)

    Crude oil

    (b)

    Natural gas

    (c)

    Copper

    (d)

    All the above

  15. _____ marketing denotes a strategy of directing all marketing effects towards one well defined segment of the population. 

    (a)

    Niche

    (b)

    Viral

    (c)

    Service

    (d)

    Rural

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